Module 2.3: Cash Dynamics & Unit Economics

Calculate your LTV:CAC logic and manage your Cash Conversion Cycle (CCC). A shorter CCC indicates a capital-efficient organization requiring less external funding to scale.

LTV Pipeline

$
mo
%

CAC Pipeline

$
users

LTV

$2,016

CAC

$200

LTV:CAC

10.1x

Gross Margin

70%

Cash Conversion Cycle

Adjust your operational terms below. A lower CCC means your cash is tied up for fewer days, vastly decreasing the amount of external capital required to scale.

45 Days
30 Days
40 Days
Total Conversion Cycle
ICP + RCP - PDP
35 Days

Academic Framework: CCC Mastery

Cash Conversion Cycle (CCC) is the metric investors use to see how fast you convert cash-out (expenses/inventory) back into cash-in (revenue). A massive startup scaling on a 90-day CCC will burn through VC capital infinitely faster than a startup with a 15-day CCC.

The Math: Let suppliers finance your growth. Collect cash from customers before you have to pay the bills. If you can achieve a negative CCC, your customers are literally funding your expansion.

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